Exceptional marketing for extraordinary times.
Matt’s creative approach to marketing adds value during critical periods of business change and evolution.
He has a track record for delivering digital innovation, building valuable brands, and driving commercial growth.
Adding value during critical periods of business change and evolution.
█ Developing compelling propositions.
█ Deploying scalable digital capabilities.
█ Launching competitive new products.
█ Transformation & Diversification.
█ Fundraising and M&A.
█ Building high performance teams.
Executive Leadership
Matt’s held senior marketing roles, planning, building teams and delivering results within businesses including BT plc, GoodShape, ITV and Hallmark. As UK Managing Director he led ‘The Partners‘, WPP’s flagship brand consultancy.
Interim Management
Embedded within in-house teams, Matt’s led major marketing programmes including the digital transformation of Goodwood, and restructuring of NBC Universal‘s European Marketing function.
Consultancy & Advisory
Providing specialist support in Brand Strategy, Stakeholder Relations, and Digital Product Development, Matt’s worked with private ventures such as Recipero and established organisations like the BBC and UK Government.
selected testimonials
Trusted. Proven. Recommended.
“A unique perspective”
“It’s a joy to problem-solve with Matt. He always brings a unique perspective to every challenge.”
Stevie Spring CBE
Chair, MIND.
“Natural creativity”
“Natural creativity and a library of knowledge… Matt’s a strategic thinker and great team leader.”
Jonathan Mew
CEO, IAB
“Talented and exciting”
“Matt’s one of the most trusted, talented and exciting people I’ve had the privilege to work with.“
Jeff Henry
CEO, NED & Investor.
“Commercial insight.”
“A deep knowledge of the digital landscape, clear vision and excellent commercial insight.”
Jim Prior
CEO, Superunion.
“Marketing with flair.”
“Matt consistently brings high levels of energy and delivers strategic marketing with flair.”
David Maher Roberts
MD Digital DNA.FRSA,
“A great collaborator.”
“It’s a pleasure working with Matt. In marketing and digital dev., he’s a great collaborator.”
Rachel Mansson
Founder, BYO Collective
MARKET-LED GROWTH
Challenger brands. Household names.
Bringing rigor and strategic planning to enable PE-backed ventures to scale profitably. Fostering entrepreneurial thinking in larger organisations to accelerate innovation.
DIGITAL CAPABILITIES
Leveraging technology.
Deploying new marketing tools, techniques and systems. Gathering insights from data, improving CX and driving commercial performance.
PEOPLE MANAGEMENT
Catalyst & Collaborator.
Building in-house teams and briefing talented creatives, planners and developers.
Working in close partnership with Finance, Sales, Customer Success and Product teams.
marketing for INVESTMENT
Measurable. Accountable.
Enhancing performance in customer acquisition and retention to grow revenues. Pre- and post-M&A marketing strategy. Investor relations, fundraising and marketing alliances.
COMMUNICATIONS
Ambassador & Spokesperson.
Media liaison and stakeholder relations. Script-writing, public speaking and university lectures.
